Tuesday 16 June 2009

A Biologist, a Painter and a Sculptor walk into a barn...

















I made this sculpture a few weeks ago with some friends. I intend to Scale the structure up by 300% and install in on a piece of common ground. I Imagine it may be a single colour though.



Fragment from "A User’s Guide to Détournement"


....It is the most distant detourned element which contributes most sharply to the overall impression, and not the elements that directly determine the nature of this impression. For example, in a metagraph relating to the Spanish Civil War the phrase with the most distinctly revolutionary sense is a fragment from a lipstick ad: “Pretty lips are red.” In another metagraph (The Death of J.H.) 125 classified ads of bars for sale express a suicide more strikingly than the newspaper articles that recount it.(3)

The distortions introduced in the detourned elements must be as simplified as possible, since the main impact of a détournement is directly related to the conscious or semiconscious recollection of the original contexts of the elements. This is well known. Let us simply note that if this dependence on memory implies that one must determine one’s public before devising a détournement, this is only a particular case of a general law that governs not only détournement but also any other form of action on the world. The idea of pure, absolute expression is dead; it only temporarily survives in parodic form as long as our other enemies survive.

Détournement is less effective the more it approaches a rational reply. This is the case with a rather large number of Lautréamont’s altered maxims. The more the rational character of the reply is apparent, the more indistinguishable it becomes from the ordinary spirit of repartee, which similarly uses the opponent’s words against him. This is naturally not limited to spoken language. It was in this connection that we objected to the project of some of our comrades who proposed to detourn an anti-Soviet poster of the fascist organization “Peace and Liberty” — which proclaimed, amid images of overlapping flags of the Western powers, “Union makes strength” — by adding onto it a smaller sheet with the phrase “and coalitions make war.”

Détournement by simple reversal is always the most direct and the least effective. Thus, the Black Mass reacts against the construction of an ambience based on a given metaphysics by constructing an ambience within the same framework that merely reverses — and thus simultaneously conserves — the values of that metaphysics. Such reversals may nevertheless have a certain progressive aspect. For example, Clemenceau [nicknamed “The Tiger”] could be referred to as “The Tiger Named Clemenceau.”

Of the four laws that have just been set forth, the first is essential and applies universally. The other three are practically applicable only to deceptive detourned elements.


“Mode d’emploi du détournement” originally appeared in the Belgian surrealist journal Les Lèvres Nues #8 (May 1956). This translation by Ken Knabb is from the Situationist International Anthology (Revised and Expanded Edition, 2006). No copyright.

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